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Advert / Morton Salt 1953
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Advert / Morton Salt 1953
Morton Iodized Salt - when it rains it pours
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Media ID 613874
© Mary Evans Picture Library 2015 - https://copyrighthub.org/s0/hub1/creation/maryevans/MaryEvansPictureID/10092210
1953 Apple Morton Pours Rains Salt Pop Corn
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EDITORS COMMENTS
This vintage advertisement print from 1953 showcases the iconic Morton Salt slogan "When it rains, it pours." The image features a cheerful young boy named Bob holding an umbrella and surrounded by various food items such as apples, popcorn, and salt. This whimsical scene captures the essence of a fun party atmosphere with delicious snacks to enjoy.
The use of iodized salt in this ad highlights Morton's commitment to providing a healthier option for consumers. In the 1950s, iodine deficiency was a serious health concern, so the introduction of iodized salt was a significant development in improving public health.
The vibrant colors and playful imagery make this advertisement stand out as a piece of historical pop culture. It serves as a reminder of simpler times when advertising focused on creating joyful moments and promoting products that were beneficial to people's well-being.
Overall, this print is not just about selling salt; it's about celebrating life's little pleasures and bringing people together through good food and good company. It is a snapshot of American history that continues to resonate with audiences today.
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