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Russia / Soviet Union: Advertising poster for the Leningrad Festival of Arts, June 1-10, 1935. Nikolay Zhukov, 1935
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Russia / Soviet Union: Advertising poster for the Leningrad Festival of Arts, June 1-10, 1935. Nikolay Zhukov, 1935
Art Deco is an influential visual arts design style that first appeared in France after World War I and began flourishing internationally in the 1920s, 1930s and 1940s before its popularity waned after World War II. It is an eclectic style that combines traditional craft motifs with Machine Age imagery and materials. The style is often characterized by rich colours, bold geometric shapes and lavish ornamentation. Deco emerged from the interwar period when rapid industrialisation was transforming culture. One of its major attributes is an embrace of technology. This distinguishes Deco from the organic motifs favoured by its predecessor Art Nouveau. During its heyday, Art Deco represented luxury, glamour, exuberance and faith in social and technological progress
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Advert Advertising Art Deco Historical Images Historical Pictures History Images History Pictures Leningrad Music Musical Instrument Musical Instruments Piano Poster Art Russian Soviet Soviet Union St Petersburg Ussr Violin
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EDITORS COMMENTS
This print takes us back to the vibrant era of 1930s Russia, specifically to the Leningrad Festival of Arts. The advertising poster, designed by Nikolay Zhukov, showcases the essence of Art Deco style that was flourishing during this time. Art Deco, an influential visual arts design style that emerged after World War I in France and gained international popularity in the following decades, is characterized by its fusion of traditional craft motifs with Machine Age imagery and materials. This particular poster embodies all these elements with its bold geometric shapes, lavish ornamentation, and rich colors. The festival itself was a celebration of music and art held from June 1-10 in Leningrad (now St. Petersburg). The image on the poster features two musical instruments - a grand piano and a violin - symbolizing the importance given to music during this event. It exudes luxury, glamour, and exuberance which were synonymous with Art Deco aesthetics. During its heyday, Art Deco represented not only artistic expression but also faith in social progress fueled by rapid industrialization. This unique blend of technology and craftsmanship set it apart from its predecessor movement known as Art Nouveau. As we gaze upon this historical photograph print today, we are transported back in time to witness a moment when culture thrived amidst societal transformations. It serves as a reminder of how art can encapsulate an entire era's spirit while leaving an indelible mark on history.
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