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Poster Print : It Scratches! Lux Advertisement Poster
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It Scratches! Lux Advertisement Poster
circa 1890: A small child, tears pouring down her face, squirms and tries to wriggle out of her vest. The caption says Why don t they use Lux ? Seen through a window a notice on a gate says Lux Won t Shrink Woollens. (Photo by Hulton Archive/Getty Images)
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Hulton Archive
Media ID 19918247
Advertising Brand Name Colour Domestic Life Format Portrait Gate
A1 (84.1 x 59.4cm) Poster Print
Step back in time with our captivating It Scratches! Lux Advertisement Poster from Hulton Archive, now available as a stunning poster print from Media Storehouse's Fine Art Storehouse collection. This evocative image, circa 1890, depicts a young child's distress as she tries to escape an itch, with tears streaming down her face and the caption imploring 'Why don't they use Lux?'. Add a touch of vintage charm to your home or office decor with this beautifully printed and framed poster, a timeless piece of advertising history that is sure to spark conversation.
Premium quality poster prints are printed on luxurious glossy or matte 270 gsm paper. Our meticulously crafted poster prints offer an affordable option for decorating any space, making them ideal for living rooms, bedrooms, offices and beyond. To ensure your poster arrives in good condition, we roll and send them in strong mailing tubes.
Poster prints are budget friendly enlarged prints in standard poster paper sizes (A0, A1, A2, A3 etc). Whilst poster paper is sometimes thinner and less durable than our other paper types, they are still ok for framing and should last many years. Our Archival Quality Photo Prints and Fine Art Paper Prints are printed on higher quality paper and the choice of which largely depends on your budget.
Estimated Image Size (if not cropped) is 46.1cm x 84.6cm (18.1" x 33.3")
Estimated Product Size is 59.6cm x 84.6cm (23.5" x 33.3")
These are individually made so all sizes are approximate
Artwork printed orientated as per the preview above, with portrait (vertical) orientation to match the source image.
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EDITORS COMMENTS
In this vintage print titled "It Scratches! Lux Advertisement Poster" we are transported back to the year 1890. The photograph captures a poignant moment of domestic life, where a small child is depicted in distress. Tears stream down her face as she squirms and desperately tries to wriggle out of her vest. The emotional intensity is palpable, evoking empathy from anyone who gazes upon it. The focal point of this advertisement poster is the caption that accompanies the image: "Why don't they use Lux?". This thought-provoking question challenges viewers to ponder why such discomfort would be inflicted upon a child when there is an alternative available. Through a window in the background, we catch sight of a notice on a gate that reads, "Lux Won't Shrink Woollens". This clever inclusion further emphasizes the benefits of using Lux products for laundry purposes. It assures potential customers that their precious woolen garments will remain unharmed during washing. Presented in portrait format with vibrant colors, this print showcases not only an effective advertising strategy but also serves as a historical artifact capturing societal norms and concerns surrounding domestic chores at the time. With its combination of brand name prominence, gate symbolism representing access to better living conditions, and powerful visual storytelling within everyday life settings, this artwork by Hulton Archive truly encapsulates the essence of early 19th-century advertising aesthetics.
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